Originally Posted by
Vince Lamb '59
Now, here is something that is quite counter to what the theory predicts. This is beyond post-seasonal or pre-seasonal. It's counterseasonal!
I wonder if it will bomb?
Standard Fair Use disclaimers apply.
Las Vegas puts the sex back in the city
By Adam Goldman
The Associated Press
LAS VEGAS ? For years, the Treasure Island hotel-casino, with its pyrotechnic pirate show and skull-and-bones marquee, carried a reputation as a Disney-esque destination for families.
But the show, like Las Vegas, is sailing off into another, altogether naughtier direction.
Casino operators will replace the popular family attraction with the "Sirens of TI" ? sexy vamps who duel pirates in what Treasure Island calls a "sensual modern interpretation" of the old "Battle of Buccaneer Bay."
Treasure Island is not alone. Other Las Vegas hotels have added swinging adult clubs and risqu? revues to compete with a growing number of megasize strip clubs that are siphoning visitors and dollars away.
The recently opened $30 million Sapphire Gentlemen's Club sits on seven acres and boasts marble floors and plasma televisions. It has 10 sky boxes that allow customers a sweeping view of about 40,000 square feet devoted to topless dancing.
The Las Vegas Convention and Visitors Authority is airing four national commercials tantalizing would-be visitors with the not-so-subtle message that anything goes in Sin City.
Even the newest Cirque du Soleil show planned to open this summer at the New York-New York hotel in Vegas promises a "provocative exhibition of human sensuality, arousal and eroticism."
"It's becoming a major theme. All of Vegas is grabbing onto the sex thing," said University of Nevada at Las Vegas gambling professor Bill Thompson, who doesn't approve of the trend. "It could evolve into something that's ugly."
Las Vegas has never been Disneyland. Gamblers, mobsters and topless showgirls earned the city its reputation. But in recent years, a more family-friendly strain emerged.
Circus Circus gave the kids a place to play games while Mom fed the slots and Dad gambled at blackjack. Families found roller coasters, arcades, celebrity chefs, art galleries, even an amusement park amid the lights and lures.
Yet a trend toward cool and hip has fueled the city's renewed interest in the lewd and lascivious: With more single men in their 20s and 30s swinging into town, there is greater demand for clubs where waitresses wear lingerie.
One of the hottest spots in town ? the Palms ? hosts MTV shows and offers hotel rooms with strippers' poles. Caesars Palace has designated its Venus pool for topless sunbathing.
Treasure Island is catching the wave in recasting itself as "TI" and spicing up the pirate extravaganza.
Treasure Island President Scott Sibella described the old show, which attracts 4.5 million people a year, as "a little tired," and in need of a swashbuckling, $2 million facelift. The original show has been around since the hotel opened in 1993.
Alan Feldman, a spokesman for MGM Mirage, which operates Treasure Island, said the hotel's transformation should help sink unprofitable rumors that it was built for families.
A convention-and-visitors authority study shows only 10 percent of the people who visited Las Vegas in 2002 were traveling with people younger than 21.
"The notion of Las Vegas being a family place was mythical," Feldman said. "What Las Vegas has always been is bringing out the kid in the adult, not asking adults to bring their kids."
Whether the public gives the new image the heave-ho remains to be seen.